Much of what consumers experience of artificial intelligence (AI) has been focused on front-end customer use cases. But AI has the potential for so much more. This first of a series of articles on network analytics introduces how leveraging the vast amount of available network data can advance applications of AI customer care and experience, and the overall running of communications networks.
Continue readingVia Digital TV Europe – August/September 2018 – As consumers fragment across platforms, how can advertisers be sure of the value of their investment? Adrian Pennington investigates. In the article, Tim Jacks, Principal, discusses data gathering, audience measurement and analytics insight. Read the article on pages 28-30 of DTVE’s August/September 2018 issue.
Continue reading
Service providers invest substantial resources to attract new customer leads across a range of marketing channels. Yet too frequently, customers are lost for avoidable reasons. However, this can be mitigated with advanced sales analytics.
Continue reading
What’s the story with open edge initiatives? Find out in Michael Dargue’s panel discussion at the Edge Computing Congress.
Continue reading
Join us at the wholesale carrier and operator event of the year! Massimo Fatato and Michael Dargue will host panel discussions on network automation and data driven technologies.
Continue readingVia Broadband World Forum – 3 September 2018 – Trying to digest the vast amounts of information related to 5G is like drinking from a fire hydrant, which is why we’ve created this report ahead of Broadband World Forum 2018. In this report, Adrian Pennington asks is 5G the Holy Grail for operators it seems to be and what will its impact be on different types of operator.
Continue reading